Trying to win more work? Trying to build new relationships in 2017? Try going the extra mile to make that happen!
When initiating new relationships or following up on opportunities, most everyone makes the first contact. They’ll make the call, leave a message, send an email or, somehow, try to make a connection with the individual they want to talk with. A lot of people will make the second attempt at the relationship, but, you know what? When it comes to the third, fourth or fifth attempt, the competition drops considerably. It’s too much work . . . I don’t have the time . . . I don’t want to be a pest. It takes persistence and professionalism to initiate and build a relationship and it doesn’t happen on one or two attempts.
Here are some of the consistent excuses I’ve heard on why a contact attempt failed . . .
It is all about going the extra mile. A whole lot of people don’t have the persistence, professionalism, and stamina to do that, but, consider the experts . . . the gold medal winners or the thought leaders. They didn’t give up when they were too tired to practice their sport. They didn’t drop out of school because they didn’t like certain classes. They didn’t stop learning the details of their profession because there were “too many other things to do.” They kept on going because they wanted to be the best!
Want to win in 2017? Go the extra mile, even when you don’t feel like it. It pays off!
Friday Chow is posted weekly, or thereabouts, to provide you with insights and considerations for AEC sales and marketing. Good stuff to feed your revenue engine!
When you're ready to improve your business development, marketing, and client relations programs, contact Red Hound Studios at email@example.com